PREAW25 E-COMM CAMPAIGN

CHROME GEM SPIKE NECKLACE + BRACELET

Unleash your inner rebel and dive into a world where punk-glam meets sustainability with our stunning Chromatic Spike Gem Necklace + bracelet from the PREAW25 collection. Designed for those who dare to stand out, this necklace is more than just an accessory; it’s a bold statement of individuality and style.

SILVER BARBED WIRE NECKLACE + BRACELET

Introducing the PREAW25 Silver Barbed Wire Necklace, where edgy design meets a powerful message of sustainability and non-conformity. Crafted with 100% stainless steel, this necklace embodies the spirit of independence, protection, and freedom—symbolized by its striking barbed wire motif.

NAVAL STAR ZIP LONGSLEEVE

Elevate your wardrobe with the PREAW25 Naval Star Zip Longsleeve. Crafted from a luxurious heavyweight cotton blend, this long sleeve is designed to provide both comfort and durability, ensuring it stands the test of time. What truly sets this longsleeve apart is its striking dimensional Naval Star emblem, crafted from 100% stainless steel, with a structured shoulder pad feature, symbolizing strength and individuality.

EMBELLISHED NABLA SHORTSLEEVE

Elevate your wardrobe with our exclusive Embellished Nabla Shortsleeve from the PREAW25 Collection—a perfect blend of sustainability, authenticity, and bold style. Crafted with care, this statement piece is made from heavyweight cotton for a luxurious feel that stands the test of time. Adorned with chromatic spikes in a refined aesthetic, while the medieval sword motif crafted from 100% silver alloy speaks to the artistry and authenticity that define our brand.

BARBED WIRE / PIN SHORTSLEEVE

Unleash your inner rebel with our Barbed Wire / Pin Shortsleeve from the PREAW25 collection—a bold fusion of sustainability, DIY ethos, and statement dressing. Crafted with an eco-conscious mindset, this heavyweight cotton blend ensures not only comfort but also durability, making it a staple piece that stands the test of time.

HAUTE EMBROIDERY LONGSLEEVE

Step into sustainable luxury with our PREAW25 Haute Embroidery Longsleeve—a perfect blend of casual comfort and upscale dressing. Crafted from a heavyweight cotton blend, what truly sets this longsleeve apart is its exquisite haute gunmetal and rouge embroidery patchwork. Each patch is meticulously hand-cut and placed, sourced by by skilled artisans, showcasing the beauty of hand-sewn couture embroidery.

EMBROIDERY HARNESS SHORTSLEEVE

Designed for the modern trendsetter, the Embroidery Harness Shortsleeve features an eye-catching import beadwork harness patchwork, hand-cut and placed with precision. This intricate embroidery work transforms a classic silhouette into a captivating statement piece. Unique ribbed cuffs and a duo-chain stitched neckline that add a touch of sophistication to your everyday ensemble.

Model: @monetallen_
Photographer: @tonyannima
Studios: @craftweb3musiclab

BEHIND THE SCENES

IN-HOUSE SHOWROOM X STEVIE CROWNE

PRE-AW25 is now live on @in_house.group digital showroom! I am so grateful to have my work once again supported by a community that understands my vision. Love you @portia_pop

Over the weekend I was pulled for a @lavernecox @numero_netherlands cover shoot. Although it was too soon to ship in time, it’s still exhilarating to know that my work is being showcased to icons I’ve looked up to for as long as I’ve been designing.

Vestiaire Collective X Stevie Crowne pre-AW25

Excited to be partnered, and have my brand showcased on the @vestiaireco platform!

I have just uploaded overstock PRE-AW25 final production pieces, available internationally, and will utilize the platform to update gently used designs used in shows, campaigns, and shoots in the future!

The one thing that matters to me the most in fashion is to have the ability to pass it on and to build community during the process. Current and previous clients who have commissioned Demi-couture + @londonfashionweek + global seasonal collection launches are encouraged to add their garments to the “Stevie Crowne” section when they are ready to give their designs another life.

Pre-loved, vintage, dead stock textile reinvention, upcycling (anything that falls under the sustainable umbrella) will always reign supreme in terms of authentic style. End of life / overstock garment planning is extremely important as consumers and brands!

“Heart Of A Titan” PRE-AW25 Imagery

We present to you, “The Heart Of A Titan!”

PRE-AW25 Signature imagery in collaboration with @sousla_pluie, photographer and former @lofficielthailand fashion editor in Bangkok! We incorporated my Silver Barbed Wire + Chrome Spike Gem pieces which are a part of our PRE-AW25 capsule-Kickstarter, now available on @uppfirst!

I was so moved once the project was turned in that I chose to use it as my new signature logo motif to foreshadow the themes of my upcoming collection. This design is a testament to what true resilience is going into 2025. To be observant of the world we live in and to willingly alchemize the excess into something greater. Remaining tactful in a society predisposed with noise. To be transparent, raw, and to express the truly lived narrative of sustainability.

Project Credits:

Project collaboration with @oatmush
Analogue Still-life Session at @crimsonstudiobkk Studio
Concept: Surachai Saengsuwan @sousla_pluie
Prop Master: Tharit Hirunyavasit @crackermanritz
Asst. photographer: Hanseng Luu @hanseng.luu
Jewelry: @att_jewelry @steviecrowne
Camera @hasselblad

Regrammed by @WintourWorld

So chuffed to see Dame Anna Wintour  @wintourworld  in the same photograph as  @daniellismore  wearing our collaboration pieces, and included on an  @itvnews  segment speaking about inclusivity and diversity during  #LondonFashionWeek. We are grateful to the #WintourWorld Instagram for also reposting.

Daniel stepped out during  @londonfashionweek  in our sequin gold balaclava to attend the London Screening of Disney+ Series “In Vogue: The 90s” + Résidence CÎROC And Law Roach Celebrate His New Book “How To Build A Fashion Icon”

The thing that really excites me above all is when clients + friends re-wear pieces and style them originally each time. Thank you Daniel for continually inspiring us all with your versatility + bravery, and supporting independent sustainable brands!

He was also spotted with industry icons  @emmathynn @luxurylaw @kristen_mcmenamy @edward_enninful @ajodudu; key players who I’ve looked up to for a long time who inspire positive change in their respective fields!

Daniel was also spotted with @naomi, during the opening of NAOMI In Fashion  @vamuseum  exhibition recently wearing our silver version of the balaclava.

Centerfold Feature in Maison Kaywa Magazine

“The Remarkable Journey Of Stevie Crowne,” our global fashion story in @maisonkaywa Issue #2, available digitally and in print at @worldsendbookshop in Chelsea, London, UK // 357 Kings Road, SW3 5ES

To have my previous three collections, SS23 Atmosphere (London), AW23 Phoenix (Paris), and SS24 Polaris (Tokyo) featured in one article alongside my @forbesunder30 campaign poster feels insane to see in print, alongside my story. Thank you everybody in all of these landmark cities(and everywhere in between globally) over the last few years who have assisted in my vision becoming a reality!

🇬🇧 LONDON: @moody_mani, Aaron Amous @britishfashioncouncil@londonfashionweek

🇫🇷 PARIS: @edwardkwendt@kikabenzidane@aurelien.neum@rimvydasklimas@ericcharlesdonatien

🇯🇵 TOKYO: @operabeaute_official@shinbonno@paris_kiko@hiroshi.nine

Special thanks to @mm_artconsult for the interview